Business Analytics & AI Professional

Building Intelligent, Responsible & Impactful Solutions

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The George Washington University for applied analytics and responsible AI work

About Me

My Journey

2024–2025 – The George Washington University | Performance Analyst (Student Athletic Training)

Objective: Support athlete performance, recovery, and return-to-play decisions using data.

Approach: Built Python, SQL, and Power BI dashboards to centralize workload and recovery metrics across 50+ athletes; developed injury-risk indicators using classification techniques; standardized data capture and reporting workflows.

Outcome: Reduced weekly preparation time by ~40% and enabled data-informed, weekly return-to-play decisions.

2025 – The George Washington University | Business Analytics Practicum (AI & Decision Support)

Objective: Build an applied analytics solution to support analyst decision-making in complex, review-based environments.

Approach: Developed an award-winning, analyst-facing AI chatbot using interpretable machine-learning models (EBM) and Retrieval-Augmented Generation (RAG) to surface clear drivers behind model outputs and support case prioritization.

Outcome: Improved interpretability and reduced manual review effort by enabling faster, more confident, and auditable decisions.

2025 – The George Washington University | Graduate Teaching Assistant (Marketing Analytics)

Objective: Support applied analytics education through hands-on, real-world examples.

Approach: Developed reproducible analytics workflows and Tableau dashboards; supported students in applying statistical and predictive methods to marketing case studies.

Outcome: Improved case-study accuracy by ~25% and strengthened student understanding of applied marketing analytics.

2017–2024 – The Squat Junkie Fitness Studio | Founder & Performance/Data Analyst

Objective: Build and scale a women-focused fitness studio using data-driven decision-making.

Approach: Consolidated fragmented performance and sales data into KPI dashboards; monitored campaign metrics (CTR, CAC, conversion); conducted cohort and churn analysis to identify retention risks.

Outcome: Reduced decision turnaround time by ~30%, improved marketing efficiency by ~20%, and supported sustainable business growth.

2017–2018 – Mayfair Asian Food Industries | Digital Media & Export Data Analyst

Objective: Strengthen export planning and digital marketing performance through analytics.

Approach: Built real-time Excel dashboards for sales and export KPIs; forecasted promotion ROI to guide pricing and inventory decisions; analyzed campaign performance to inform budget allocation.

Outcome: Reduced manual reporting time by 50% and contributed to a $250K+ campaign uplift.

2016 – Coca-Cola| Sales & Commercial Data Analyst (Intern)

Objective: Support commercial and promotional decisions with sales data insights.

Approach: Standardized reporting workflows; evaluated KPIs; conducted forecasting and ROI analysis to assess promotion performance.

Outcome: Enabled scalable, reproducible reporting and supported data-driven promotional planning.

Projects

FraudLens – From Alerts to Insights

Built an interpretable fraud-analysis assistant to help analysts understand why transactions are flagged. FraudLens combines a surrogate Explainable Boosting Machine (EBM), SHAP explanations, and a TF-IDF–based RAG knowledge layer to translate model behavior and rule-based fraud signals into clear, human-readable narratives for faster, auditable review workflows.

Read the technical article →

PythonStreamlitEBMSHAP RAGTF-IDFNLP
Fair Lending – Bias-Aware Modeling

Developed interpretable models to evaluate and remediate bias in decision outcomes. Used EBM and SHAP with fairness metrics (AIR) to balance predictive performance with transparency and responsible model use.

PythonEBMXGBoost SHAPFairness TestingAIR
CECL Credit Risk & Macroeconomic Modeling (Academic)

Built a CECL-aligned credit risk framework using macroeconomic indicators (GDP, unemployment, home prices, delinquency rates) to estimate lifetime expected credit losses. Applied ARIMAX models, scenario analysis, and backtesting to balance predictive accuracy with interpretability and regulatory alignment.

R ARIMAX Time Series Credit Risk CECL Stress Testing

Code and data not publicly available due to academic and data constraints.

Market Entry Analytics – Iowa Liquor Sales

Built an end-to-end SQL and Python pipeline on AWS with Power BI dashboards to identify demand patterns, underserved regions, and expansion opportunities using store performance and geographic insights.

PostgreSQLAWSPower BI ETLData ModelingMarket Analysis
Capital Bikeshare Demand Forecasting

Forecasted daily bike demand using trip and weather data to support planning and resource allocation. Applied PCA and regression models with cost-based evaluation; LASSO achieved RMSE = 4.40 and R² = 0.85.

Pythonscikit-learnPCA LASSORidgeForecasting

Tech Stack

Machine Learning & Statistics
RegressionClassificationClustering LASSORidgeElasticNet Random ForestXGBoostLightGBMSVM EBM (Explainable Boosting Machine) Model Evaluation (AUC, RMSE) ForecastingARIMAARIMAXPCA SHAPPDP A/B TestingFairness Testing (AIR)Bias Mitigation
Languages
PythonpandasNumPySciPy scikit-learnstatsmodels R SQLPostgreSQLSparkSQLMySQL HTML/CSS
Tools & Cloud
AWSApache SparkETL Pipelines Git & GitHubJupyter NotebookVS Code Excel (Advanced) StreamlitRAGTF-IDFFAISS LangChainOpenAI API
Visualization
Power BITableauSAS Visual Analytics ggplot2Matplotlib Google Analytics

Working Style

Collaboration

Experienced working with cross-functional teams to deliver analyst- and stakeholder-ready solutions.

Problem Solving

Approaches complex problems with structured analysis and practical, data-driven thinking.

Communication

Translates technical analysis into clear insights that support decision-making.

Leadership

Demonstrated leadership through entrepreneurship, mentoring, and applied analytics projects.

Awards & Recognition

AI Case Competition Award

The George Washington University School of Business · Fall 2025

AI Case Competition Award Certificate - George Washington University

Awarded for an outstanding Business Analytics Practicum project focused on building an interpretable, analyst-facing AI system for decision support.

Certifications

Google Analytics Certification

Issued by Google | 2024

Mastered analytics fundamentals, audience segmentation, and reporting insights.

GoogleAnalyticsDigital Marketing
Data Analysis with R Programming

Issued by Google | 2024

Learned data manipulation, visualization, and statistical modeling using R.

RData AnalysisVisualization

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